We love our sponsors We love our sponsors We love our sponsors We love our sponsors We love our sponsors We love our sponsors We love our sponsors We love our sponsors
Design Assembly

Author Archive

A logo is not a brand

March 28th, 2012 | by Guest Contributor | Posted in Business, New Zealand, Resources, Theory | 1 Comment

logonotbrand

The best definition of “brand” that I know comes from Marty Neumeier: A brand is ‘a person’s gut feeling about a product, service or company.’ By Baruch Ter Wal (www.leeterwal.com) Courtesy of The Big Idea.

[...] MORE

Designing Responsively

February 28th, 2012 | by Guest Contributor | Posted in Events | 1 Comment

responsive-layout

Wouldn’t it be nice to design your site once and have it work well, no matter what the screen size?
Funny you should ask. That’s the concept behind ‘responsive’ (or adaptive) layouts.

[...] MORE

Webstock Reviewed

February 21st, 2012 | by Guest Contributor | Posted in Events | 1 Comment

6888259275_20275243df

By Ludwig Wendzich

Webstock is a magical time for over 800 people, every year. If you speak to anyone in New Zealand who touches the web, chances are that they love Webstock and have to be there for every showing.

[...] MORE

International Mobile Film Making showcased in New Zealand for the first time

November 22nd, 2011 | by Guest Contributor | Posted in Events | No Comments

Default

By Laurent Antonczak

Some of you might be interested… especially if you are in Wellington ;-)

International Mobile Innovation Screening 2011
23rd November – 26th November
MINA Mobile Creativity and Innovation Symposium 2011
26th November

MINA, the Mobile Innovation Network Aotearoa, is a project that [...]

[...] MORE

Call for Mobile Films | [ MINA ] & Film Archive, Wellington, New Zealand

September 19th, 2011 | by Guest Contributor | Posted in Events | No Comments

Default

By Laurent Antonczak
- – – – – – – – – – – – – – – – – – – – – – – – – – – – – – – – – – – – – [...]

[...] MORE

Inter… what? Nice attempt.

August 4th, 2011 | by Guest Contributor | Posted in Events | No Comments

Default

By Laurent Antonczak

 

A multisensory adventure

True to the spirit of Cirque du Soleil’s thrilling creations, AQUA is a multisensory adventure for the whole family. AQUA uses massive 360° projections, interactive digital screens, music and visual effects to draw visitors into the experience and tell the [...]

[...] MORE

Video Content for Mobile Phone…

June 26th, 2011 | by Guest Contributor | Posted in Events | No Comments

Default

By Laurent Antonczak

Main points:

Mobile phones are creative media, getting more sophisticated all the time. No longer “just a phone”, these are serious visual creative tools, but the element of communication still remains, remediated as collaboration.

In this article we explore key [...]

[...] MORE

The melting pot of NZ graphic design part 1: Mexicana

January 19th, 2011 | by Guest Contributor | Posted in Theory | 8 Comments

img0

Mexico is indeed a lively country. With more than a hundred million inhabitants, twenty of which are concentrated in the capital city, mexicans tend to come in all sorts of flavours and colours. So many different social and cultural entities identify themselves as mexican, that a single idea of a national identity is nigh impossible.

[...] MORE

Internships

January 8th, 2011 | by Guest Contributor | Posted in Theory | 7 Comments

Christmas Cards004

Its that time of year again. A new batch of design graduates are heading out into industry, and as I talked to some of them at graduation today, it seemed like a new theme was emerging. Quite a number were doing unpaid internships of two or three months duration…

[...] MORE

Digital versus Human: a graphic design perspective

September 19th, 2010 | by Guest Contributor | Posted in Events | No Comments

Default

By Laurent Antonczak

My previous post was on emerging technology / graphic design in New Zealand and having the mindset to be a global pioneer. I asked if you had considered increasing your knowledge of emerging technologies and designing a [...]

[...] MORE

Emerging Technology and Graphic Design in New Zealand

August 12th, 2010 | by Guest Contributor | Posted in Theory | 2 Comments

Default

By Laurent Antonczak

Just a few facts to start with:
1. Textversation: 29% of mobile users use their mobile to communicate without talking (text, email, IM, social networking).
2. Over 50% of the world population is under 30 years old.
3. [...]

[...] MORE

PUB QUIZ



follow Louise on Twitter follow Louise on Twitter