I wonder if the file is called logo_cmyk_final_final

This week I thought I would share a piece of New Zealand design and advertising that I have seen recently and liked.
What do you like?
Email me louise@designassembly.org.nz with an image of NZ design that you like (500 pixels wide) and your name.

Like my previous post this, this one will also be looking at a large scale sporting competition in New Zealand, focusing on the design associated with the event. Many of the below design elements were released two years ago, but with the event approaching I thought it would be nice to look over all the elements.

The winner of the Auckland Council logo competition was revealed today. It takes the form of a stylised pohutukawa designed by retired commercial artist Jim Dean, of Manukau City.

The greatest problem with the logo competition is not that the community is involved, but that we were not involved with the decision on how to involve and interact with the community.

We marvel at foreign design, look back in history to the Swiss modernist, Russian Constructivist’s, American Post Modernist’s and everything in between but rarely do we look back at New Zealand graphic design

In April of 2009, ANZ chose Indonesia as the first market within which to officially launch it’s new brand to the world.

Telecom New Zealand revealed its new logo on Friday night with a light show at Auckland’s ferry building. Designed by Designworks, this is the first time Telecom has refreshed it’s identity in eight years.

Progressive enterprises is to phase out it’s Woolworths and Foodtown Supermarkets in New Zealand over the next five years and put in place a ‘new generation Countdown’. So an update of the Countdown brand was in order.

Well I have always been quite the Geek, and I kinda liked how the Geek stereotype was always a bit awkward and unpolished.

Louise and I had a good chat to Peter Gilderdale after Assembly and he had an interesting perespective. Extending Pauls metaphor for New Zealand as a teenager Peter worried if we were old enough to make the change?

Stagecoach is re-branding to MetroLink. Check out the details here.