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	<title>Comments on: The war for our attention</title>
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		<title>By: James McGoram</title>
		<link>http://www.designassembly.org.nz/the-war-for-our-attention/comment-page-1#comment-302</link>
		<dc:creator>James McGoram</dc:creator>
		<pubDate>Wed, 03 Feb 2010 02:12:50 +0000</pubDate>
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		<description>I should point out that the advertisement was not made by the AUT design department, but rather an ad agency :) No insult is implied toward AUT, who&#039;ve had a hand in developing talent that I&#039;ve hired as employees. Nor do I think it&#039;s a bad advertisement - it inspired me enough to write a long article, and hopefully it&#039;ll inspire others to engage with new media too.</description>
		<content:encoded><![CDATA[<p>I should point out that the advertisement was not made by the AUT design department, but rather an ad agency :) No insult is implied toward AUT, who&#8217;ve had a hand in developing talent that I&#8217;ve hired as employees. Nor do I think it&#8217;s a bad advertisement &#8211; it inspired me enough to write a long article, and hopefully it&#8217;ll inspire others to engage with new media too.</p>
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